PBR (Professional Bull Riders) and Kid Rock announced today that the transformative Kid Rock’s Rock N Rodeo will return to Arlington, Texas, and AT&T Stadium on May 16, 2025.
The landmark, team-formatted rodeo featuring rock n’ roll icon Kid Rock LIVE in concert, will again launch the biggest weekend in Western sports, with the the 2025 PBR World Finals: Unleash The Beast – Championship taking over the home of the NFL’s Dallas Cowboys on May 17-18, 2025. Three-day ticket packages for the 2025 Kid Rock’s Rock N Rodeo and 2025 PBR World Finals – Championship are on sale now.
“Last May we mashed up rodeo and rock and roll to celebrate cowboys and America in a party no one will ever forget,” said Kid Rock. “It’s time for year two, and we’ve got even bigger ideas to continue pushing rodeo into the entertainment mainstream. Nothing’s cooler than rodeo and rock-n-roll.”
“In 2024, the PBR alongside entertainment icon Kid Rock reimagined and changed rodeo forever,” said Sean Gleason, CEO and Commissioner of the PBR. “Kid Rock’s Rock N Rodeo delivered an exciting team-formatted all-star rodeo inside the NFL’s largest stadium, capped off with an unforgettable concert from Kid Rock. We are making some exciting tweaks to this transformative concept and can’t wait to welcome even more fans to AT&T Stadium in 2025.”
Kid Rock’s Rock N Rodeo is a reimagined rodeo produced by PBR in partnership with Kid Rock. During the music-infused event, six teams, each led by a legendary rodeo head coach, compete head-to-head in bracket-style competition across barrel racing, bareback riding, saddle bronc riding, tie-down roping, team roping, steer wrestling, and breakaway roping.
The all-star rodeo team competition and upbeat production is patterned after the successful formula PBR brought to bull riding through the Camping World Team Series launched in 2022.
Five of the six teams will feature one returning member per discipline from the 2024 Kid Rock’s Rock N Rodeo. They will fill the second open position in each discipline via a draft.
The sixth team will again be comprised of athletes who qualify through the WCRA (World Champions Rodeo Alliance) Major held in tandem with Rodeo Corpus Christi in May 2025.
At the first-ever Kid Rock’s Rock N Rodeo last May, the WCRA team rode lights out, winning three gold medals in Round 1 before cementing their title as champions by winning four of the disciplines in the championship round.
Kid Rock’s Rock N Rodeo begins at 7 p.m. CT on Friday, May 16. Following the can’t-miss rodeo, the PBR World Finals concludes with the Championship when the 2025 PBR World Champion will be crowned and presented the coveted gold buckle and $1 million bonus. The 2025 PBR World Finals – Championship begins on Saturday, May 17 at 7:45 p.m. CT and concludes on Sunday, May 18 at 1:45 p.m. CT.
Ticket packages including Kid Rock’s Rock N Rodeo (May 17) and PBR World Finals – Championship (May 18-19) at AT&T Stadium are on sale now and can be purchased online at PBR.com and SeatGeek.com, or by calling (800) 732-1727.
Stay tuned to PBR.com for the latest news and results and be sure to follow the sport on all social media platforms at @PBR.
Downtown Arlington, Entertainment District, AT&T Stadium
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