On February 1, the City of Arlington and Arlington-based Texas Power introduced a new innovative program for Arlington residents called Power Up Arlington.

Power Up™ Arlington is a two-year pilot program through Texas Power that offers competitive and reliable electricity service to the residents of Arlington while giving back a portion of the proceeds to support Arlington and its services.

Residents signing up with Texas Power's PowerUp 12 or PowerUp 24 promotion may also receive a $25 bill credit on their account and choose from a range of options that offer 10% to 100% green electricity.

"Our community benefits from this creative marketing alliance," said Deputy City Manager Trey Yelverton. "Residents always have the power to choose their own provider, but now if they choose Texas Power, they are automatically giving back to their community without any additional cost to them."

Texas Power has been an active member of the Arlington Green Team since 2009 and has partnered with the city and its similar efforts toward conservation, efficiency, and the preservation of local resources. JD Power and Associates have consistently recognized Texas Power for service that is above industry standards.

"We are very excited about the opportunity to serve the residents of Arlington," said Texas Power General Manager David Chase. "While we have had a presence here for several years, we believe Power Up Arlington will allow additional Arlington residents to learn more about their hometown electricity provider as well as experience our competitive products and quality service. We are also pleased to support our community with the proceeds of this program."

"We wanted a company with a great service track record in the industry," said Yelverton. "It's an added bonus that they are also an Arlington-based business."

To sign up for the Power Up Arlington Program, visit www.PowerUpArlington.com or call 1-866-SHINE ON (866.744.6366).